Codes & convention of pop videos: Pop music videos are normally about the artist to sell the song to the audience successfully. Mise En Scene in pop videos include bright cheerful colours, lots of makeup and fashion accessories meaning props and light...
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Codes & convention of pop videos: Pop music videos are normally about the artist to sell the song to the audience successfully. Mise En Scene in pop videos include bright cheerful colours, lots of makeup and fashion accessories meaning props and light lighten. This is followed by the editing which involves tones and filters to enhance colours and let’s not forget the artists are most likely photo shopped so that they can look perfect. In term of camera work, we often see a lot of close ups of artist face accompanied with long shots of perhaps people dancing. However, artists like Rihanna and Shakira are sex symbols along with products. But this also sells more music to make more revenue. On top of that, pop music videos are most of the time grounded on performance. Pop music videos are often on the artist and no one else. Apart from videos like ‘Titanium’ by Sia and David Guetta. Pop artists frequently act in either a sexual or charming way so that they can increase their fans base. In
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