Media Management Program Is The First of Its Kind in Canada

Media Management Program Is The First of Its Kind in Canada To be successful in the Advertising – Media Management field, a media management degree isn’t the only option. Centennial College’s program offers an Ontario College Graduate Certificate that is... More

Media Management Program Is The First of Its Kind in Canada To be successful in the Advertising – Media Management field, a media management degree isn’t the only option. Centennial College’s program offers an Ontario College Graduate Certificate that is respected and the necessary skills to launch careers with advertisers and advertising agencies, marketing companies, independent media management companies, multimedia owners and sellers and research companies. Specific companies that have hired grads of this offering include: PHD Canada, Mindshare, Media Edge, MacLaren McCann, Starcom, Mediacom and many others. The Interactive Advertising Bureau recognizes the Media Management program — which is the first of its kind in Canada — as offering the most breadth of interactive/mobile curriculum. Here is a look at some of the specific courses within that curriculum. Introduction to Media Planning: Objectives, strategy and execution are at the core of a business plan. They are also at the co Less