CGD 318 Week 3 DQ 1 The Audience
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The Audience. Select and discuss one of the following questions. Conduct research using the text and
the University’s Online Library to support the position you take. Respond substantively to at least two of
your...
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CGD 318 Week 3 DQ 1 The Audience
download
The Audience. Select and discuss one of the following questions. Conduct research using the text and
the University’s Online Library to support the position you take. Respond substantively to at least two of
your classmates’ postings.
a. Assess the public relations implications of the senior market in the United States. Identify a specific
senior audience. Is this an influential audience? Why or why not?
b. Determine the characteristics of the youth (Generation X and Generation Y). What are the public
relations implications regarding the use of their media habits and preferences?
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