CGD 318 Week 5 Focus of the Final Paper
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Focus of the Final Paper
For the Final Paper, you will be evaluating the public relations practices at an organization based on all
the chapters in the course text.
Develop a paper that answers the following...
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CGD 318 Week 5 Focus of the Final Paper
download
Focus of the Final Paper
For the Final Paper, you will be evaluating the public relations practices at an organization based on all
the chapters in the course text.
Develop a paper that answers the following questions based on the organization of your choice. You
may pick any organization as long as your choice has information available to answer the following
questions.
1. Analyze how the organization used public relations to create a brand and influence public opinion.
2. How is your selected organization adapting to the social media sites and other venues in the 21st
century?
3. Identify a crisis that the organization has faced or is facing and analyze how it was or is being
handled by the organization (include an evaluation of the organization’s response to the crisis in your
analysis).
4. Compare and contrast the similarities and differences between the public relations campaigns of your
organization and another organization. If you
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