CGD 218 Week 1 Journal The Evolution of Media
download
The Evolution of Media
Over the past several decades, communication media have evolved significantly. In addition to
communicating messages through books, newspapers, and magazines, we now have the...
More
CGD 218 Week 1 Journal The Evolution of Media
download
The Evolution of Media
Over the past several decades, communication media have evolved significantly. In addition to
communicating messages through books, newspapers, and magazines, we now have the ability to
communicate through blogs, websites, and social media like Facebook, Twitter, and YouTube. Now,
more than ever, the average person is capable of creating and distributing professional-looking visual
communication. This supports what your textbook identifies as perhaps the most significant change;
these “new technologies are forcing journalists, advertisers, PR professionals, and entertainment
executives to relinquish their role as ‘gatekeepers’ of information (P.21-22).
Taking a look at one of the professions listed in this quote, or even your own profession, reflect on how
the role of “gatekeeper” is being redefined, given these new technologies. What are the benefits and
challenges associated with this change, both from a bu
Less
