Madeline O’Connor The American Marketing Association
Contact: Hillary Schumaker,
American Marketing Association’s
Director of Public Relations 311 S. Waker Dr., Suite 5800
(217) 987-2444 Office Chicago, IL 60606
hschumaker@ama.net Email 1 (800) AMA.1150...
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Madeline O’Connor The American Marketing Association
Contact: Hillary Schumaker,
American Marketing Association’s
Director of Public Relations 311 S. Waker Dr., Suite 5800
(217) 987-2444 Office Chicago, IL 60606
hschumaker@ama.net Email 1 (800) AMA.1150 Press “1”
FOR IMMEDIATE RELEASE: January 22, 2013
Marketing Research Reveals New Developments In Advertising
LAS VEGAS, NV. – The American Marketing Association is confronting
innovative ways of approaching marketing research by hosting a global meeting, the
Winter Marketing Educators Conference, in February 2013. AMA’s Academic
Council’s president, Mark B. Houston, confirmed the overall theme of the conference,
“Challenging the Bounds of Thought, correctly predicts what is in store for the three
days.”
The conference consists of over 50 distinguished scholars who have explored new
perspectives on different subjects to define marketing research in countless areas. While
attending the event, one can expect to become exposed to world-reno
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