The Use of Mobile Event Apps Rises As More Events &
Conferences Are Joining the Movement
With the 2013 Fall conference season underway and the start of 2014 not far around the corner the meeting and conference world continues to turn more mobile
with the...
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The Use of Mobile Event Apps Rises As More Events &
Conferences Are Joining the Movement
With the 2013 Fall conference season underway and the start of 2014 not far around the corner the meeting and conference world continues to turn more mobile
with the availability of event apps for iPhones, Androids, and any web enabled device.
Whether it is a 1 day meeting or a 4 day conference, event organizers
are choosing to include a mobile app to the mix and most event attendees are welcoming the new addition with open arms.
According to the well-known
research firm Gartner, in 2011 Smartphone sales were expected to total nearly 500 million units.
By 2015 they are expected to jump to 1.
8 billion.
With the
number of Smartphone users steadily rising we are seeing the demographics shift too.
Smartphone users not just college students and young 20-somethings
anymore; they have come to include older executives and retirees too.
With that being said, the user-friendliness of an event app is k
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