Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in
a search engine s "natural" or un-paid ("organic") search results.
In general, the earlier (or higher ranked
on the search results page), and more...
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Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in
a search engine s "natural" or un-paid ("organic") search results.
In general, the earlier (or higher ranked
on the search results page), and more frequently a site appears in the search results list, the more visitors
it will receive from the search engine s users.
SEO may target different kinds of search, including image
search, local search, video search, academic search,
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news search and industry-specific vertical
search engines.
As an Internet marketing strategy, SEO considers how search engines work, what people search for, the
actual search terms or keywords typed into search engines and which search engines are preferred by
their targeted audience.
Optimizing a website may involve editing its content, HTML and associated
coding to both increase its relevance to specific keywords and to remove barriers to the indexing
activities of search engines.
Promoting a site to
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