If one considers how poorly the economy has been on a global scale, for many small businesses the concept of growth could imply simply doing the same amount of business as before. Considering there are a few approaches to resolving your situation, you can...
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If one considers how poorly the economy has been on a global scale, for many small businesses the concept of growth could imply simply doing the same amount of business as before. Considering there are a few approaches to resolving your situation, you can select both of them or only one. You should increase your marketing to include new methods you have not tried. The second strategy would be to increase your market penetration through new products and promotions. In terms of the latter, you want to move laterally into connecting markets, which will help you grow faster. Selling products that are connected opens up a whole host of new opportunities in terms of marketing and advertising. You have to remain positive instead of focusing on the negative aspects such as a smaller market or employing the same strategies as you have until now.
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