How Live Chat Software Eases Checkout Process
During Online Shopping?
The more rampantly online business is making the progress, the more ubiquitous challenges it is
facing due to tough marketing competition.
One of the biggest challenges which online...
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How Live Chat Software Eases Checkout Process
During Online Shopping?
The more rampantly online business is making the progress, the more ubiquitous challenges it is
facing due to tough marketing competition.
One of the biggest challenges which online retailers
are going through these days is ‘Shopping Cart Abandonment’.
Although, there are a number of
reasons for the online shoppers to abandon their shopping baskets but here the focus is on how
the ‘Checkout Process’ becomes a factor for visitors to leave a page before making a purchase
and in what ways Live Chat Software has helped solving the issue.
Shopping cart abandonment rate statistics revealed that 11% of the online shoppers avoid the
finish line while making a purchase due to complexity of check out process.
Usually a checkout
process is quite lengthy as it comprises of several subsets and covers many pages of the website.
Therefore, customers find this process quite time-consuming and stressful ultimately causing
them t
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