Pay for Placement
Pay for placement (P4P) online advertising method is revolutionizing the web with its simplicity
and ROI.
In this model advertisers bid for relevant keywords associated with their products and
services and are offered placement by...
More
Pay for Placement
Pay for placement (P4P) online advertising method is revolutionizing the web with its simplicity
and ROI.
In this model advertisers bid for relevant keywords associated with their products and
services and are offered placement by different search engines.
When visitors put the search term
in question in search engines, the results of it emerge.
Whoever bids higher gets the premium top
position for that keyword or key phrase?
In pay for performance term the very option of Search Engine Web Marketing is defeated.
In
order to rank higher, advertisers bid and there is no concern at all regarding placement
algorithms.
In this model the consumer also gets a win-win situation when s/he gets the required page
instantly according to his/her requirement and defeats less effective/spam pages which otherwise
would have materialize, thus, when implemented pay for placement offers assured, competent
and instant traffic from renowned search engines.
There are a few pay-for-pl
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