Solving the Contact Center Conundrum

Banks must re-visit their contact center strategies to deliver enhanced customer experience in today’s multichannel environment, and at the same time leverage the benefits provided by a ‘rightshoring’ strategy. Mark Braddock, Senior Vice President Banking... More

Banks must re-visit their contact center strategies to deliver enhanced customer experience in today’s multichannel environment, and at the same time leverage the benefits provided by a ‘rightshoring’ strategy. Mark Braddock, Senior Vice President Banking and Financial Services – Sales, talks about how a contact center needs to be developed. Less