Less is more this Christmas.
As the holiday season is coming closer and the lastminute customers hit the stores or go online retailers to discover the best gift,
research from a London Business School academic has suggested that less may be more
when it...
More
Less is more this Christmas.
As the holiday season is coming closer and the lastminute customers hit the stores or go online retailers to discover the best gift,
research from a London Business School academic has suggested that less may be more
when it comes to Christmas gift buying.
A research co-written by Dr Gabrielle Adams, Assistant Professor of Organisational
Behaviour and lecturer of human resource management discovered that although most
gift givers think there to be a association among the price of a gift and level of
gratitude, the reality is that receivers don?t appreciate luxurious presents that
much extra.
The research by Dr Adams and co-writer Professor Frank Flynn from Stanford
University human resource management department is predominantly well-timed with
the low-spirited economic prediction impacting the pouches of people around the
world.
Observing on her research, Dr Adams stated: "You just don t have to spend that
additional fifty pounds to get the same amount
Less
