© 2011 Apptivo Inc.
All rights reserved.
Finding Customers in a New Market
Over time, businesses grow and change.
Part of that growth often involves entering into a new
market.
If you’ve decided to go from serving a local market to serving a global...
More
© 2011 Apptivo Inc.
All rights reserved.
Finding Customers in a New Market
Over time, businesses grow and change.
Part of that growth often involves entering into a new
market.
If you’ve decided to go from serving a local market to serving a global market, you’ll
find yourself in amongst cutthroat competition.
On the other hand, perhaps you’re just expanding
into another city or state.
Regardless, if you don’t know how to find customers in your new
market you’ll fail miserably.
Let’s look at ways to find customers in your new market.
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1.
Know Who Your Customer Is
To find new customers in your new market, you need to know what your customer looks like.
Ask yourself these questions:
Do they have kids
Do they shop online or in-store
What are their hobbies
What are their demographics
What makes them happy
Where do they work
Where do they play
2.
Where Can They be Found in Your New Market?
You may know w
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