Eliminating supply chain complexities in demo products
Launching a new product or asking your customers to try out a new item is one of the most difficult tasks
in business.
You have to deal with wary and skeptical customers.
Sometimes persuasion and...
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Eliminating supply chain complexities in demo products
Launching a new product or asking your customers to try out a new item is one of the most difficult tasks
in business.
You have to deal with wary and skeptical customers.
Sometimes persuasion and other tactics
such as offering freebies may not be the most pragmatic approach to melt your customer’s heart.
To
understand the customers’ psyche you have to think like them such as, the level of need for this new
product, what is the guarantee that this product is going to help, what are its pros and cons, what would
be its side-effects or after effects, will it be more expensive to maintain than buying etc.
?
A customer does not want to lose money buying a product that does not serve his purpose.
Some
businesses allow their customers to test the product before purchasing them.
This is a very good way to
convince your customers and give them the control.
It also assures you of their unshakeable trust and
then selling is a cakewalk.
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