Asiabizservices Discusses On Singapore Business Name Registration Considerations
A holding company is not particular on how its business name impacts its consumers, after all, its main existence
rests solely on acquiring and managing several companies....
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Asiabizservices Discusses On Singapore Business Name Registration Considerations
A holding company is not particular on how its business name impacts its consumers, after all, its main existence
rests solely on acquiring and managing several companies.
Generally, a holding company, once it acquired
ownership of another company does not change the latter’s brand of niche.
On the other hand, retail businesses directly involved in trading with consumers must have a clever name.
Something
worth remembering and must clearly express the nature of its niche.
Over time, a businessman’s reputation is
represented by his or her brand.
Most often than not, consumers choose a brand because of its name and the
reputation attached to it.
Thus, when bought by another company or business firm, the new owner exercises wisdom by not changing the
name of the brand knowing how hard the former owner must have labored to establish a good name and its valuable
clientele.
In the case of holding companie
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