SalesUp, Margins Down?
How to getmargins back on track with a configurator
Ever beenconfrontedwiththis paradox? Sales areup,butmargins aredown.
Overall
your profitstays thesame.
It’s a bitlike jogging on thespot,buta lotmorework.
Your sales team is out...
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SalesUp, Margins Down?
How to getmargins back on track with a configurator
Ever beenconfrontedwiththis paradox? Sales areup,butmargins aredown.
Overall
your profitstays thesame.
It’s a bitlike jogging on thespot,buta lotmorework.
Your sales team is out making their rounds and bringing in more business.
Every day they
arebringing new ordersandarestill offering atthesamepricepointsas lastyear.
Whereareyour margins going?
It could be that your material costs have increased or maybe competition for personnel is
driving costs up.
But if you adjust for such factors and your margins are still not at past
levels,you should startlooking atyour salesandordering process.
Therearefour areaswherea configuratorcanremovecostsfrom your quotationprocess:
1.
CustomerProductandPricing Requests
2.
Pre-Sales TechnicalSupport
3.
OrderTaking
4.
Logistics
So let’shavea look theproblemareasandhow a configuratorcansolve them.
1.
CustomerProductand Pricing Request
Situation:Your sales teammay expandto hand
Less