Defend Your IP from Counterfeits
Did you know that annual counterfeit and gray market sales amount to a whopping $300-600 billion? So why
should someone else gain from your unique intellectual property aspects? It is time to value your IP and protect it
to...
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Defend Your IP from Counterfeits
Did you know that annual counterfeit and gray market sales amount to a whopping $300-600 billion? So why
should someone else gain from your unique intellectual property aspects? It is time to value your IP and protect it
to save your enterprise and its unique selling propositions.
Theft of IP can pose a grave threat to any enterprise
because it can tamper with your brand image, not to mention cause revenue loss.
A patent or a trademark these
days is not enough to protect your business, especially in other countries.
Therefore when you plan to take your
products to other countries, you need to have suitable IP protection to ensure your IP is completely safe.
Getting the Appropriate Solution
Counterfeiting is easy in some countries, where all that is needed are some product pictures and logos from your
website to package the fake products just like the original.
Although there are plenty of anti-fraud solutions out
there, you need to employ the best
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