Using Social Media For Business
Social Media Becoming More Important Than SEO
The rapid growth of social media sites such as Facebook and Twitter, is bringing
about a shift in focus for the online presence of businesses.
The new focus is being
dubbed as...
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Using Social Media For Business
Social Media Becoming More Important Than SEO
The rapid growth of social media sites such as Facebook and Twitter, is bringing
about a shift in focus for the online presence of businesses.
The new focus is being
dubbed as social media optimization (SMO) by industry experts.
Some feel that
SMO may become more important to businesses than SEO (search engine
optimization).
A future where the number of hits on a website is less important than the size of
the network an organization has built on sites like Facebook, Twitter, YouTube,
and LinkedIn may not be that far off.
That is not to say that SEO strategies will not be important as well.
People are still
going to go to Google and search for products and services they want or need.
However, there are some distinct advantages that SMO holds over SEO.
The use of social media gives organizations a chance to change interactions online
from having mostly a transactional nature with no personal touch, to on
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