Got CRM? Small Business
CRM Software Guide
White Paper
Copyright © 2006 Surado Solutions, Inc.
All Rights Reserved.
1
Got CRM? CRM Software Guide for Small Business
Preface
There are many articles on Customer Relationship Management (CRM) and its...
More
Got CRM? Small Business
CRM Software Guide
White Paper
Copyright © 2006 Surado Solutions, Inc.
All Rights Reserved.
1
Got CRM? CRM Software Guide for Small Business
Preface
There are many articles on Customer Relationship Management (CRM) and its benefits.
However,
most articles cater to large organizations and don’t concentrate on the needs and objectives of
small business owners and managers.
The purpose of this whitepaper is to educate small business
owners on what, why and how CRM can retain existing customers and help their business grow.
Understanding the demands of small business owners first hand, this paper has been condensed for
quick high-level reading.
Once you have read this whitepaper, you will be better equipped to
purchase, implement or further research on CRM and how it can positively impact your company.
Contents:
1.
What is CRM and Why it Matters
2.
Contact Organizer Software versus CRM Software
3.
Better Manage Your Business
4.
Reduce On-going Costs
5.
G
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