“activewear” - “fitness apparel” - “sports equipment” - “team jersey” - “athletic wear”
I chose the words [above] to accurately align the campaign with keyword relevancy, “[the] likelihood that users searching on
that keyword are interested in that...
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“activewear” - “fitness apparel” - “sports equipment” - “team jersey” - “athletic wear”
I chose the words [above] to accurately align the campaign with keyword relevancy, “[the] likelihood that users searching on
that keyword are interested in that advertisers product or service”.
(1.
GOOGLE)
As the internet marketer hired, I’d
set the company’s ‘negative keywords’ as: “wholesale”, “discount”,
and “plus-size”, this is because all
three of these words came up more
than once - at the lower end of my
related keywords - which could end
up flagging the clients campaign due
to irrelevancy.
I’d also utilize the “GOOGLE
sitemap” feature to determine the
words mentioned the most within
the sporting goods website.
Doing so
would ensure [as much as possible]
that I have chosen the best keywords
for the sporting goods website.
I would have my client watch this
tutorial so they could better understand GOOGLE keywords: http://
services.
google.
com/awp/en_us/
breeze/
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