The National 4x4 Offroad and
Outdoors Expo in Brisbane, Australia,
in March 2010 proved the perfect venue
to showcase EGR’s product range to
the Australian automotive aftermarket
industry.
More than 35,000 people attended
the three-day expo, labelled by...
More
The National 4x4 Offroad and
Outdoors Expo in Brisbane, Australia,
in March 2010 proved the perfect venue
to showcase EGR’s product range to
the Australian automotive aftermarket
industry.
More than 35,000 people attended
the three-day expo, labelled by show
organisers as the most successful ever held
in Brisbane.
The EGR display of accessories attracted
strong interest and helped to promote
brand awareness to a whole new retail
orientated market.
Several vehicles
including a Toyota Hilux 4X4 and a
Holden VE Ute displayed the multiple
products on offer.
Proving most popular
were the Aluminium Checker Plate Hard
Tonneau Covers, Soft Tonneau Covers,
alloy Bull Bars and Hilux “NO DRILL”
Fender Flares.
Since the success of the Brisbane expo,
full-scale point of purchase and light
box displays have also been produced
and are being progressively delivered to
distributor outlets Australia-wide.
In addition a new website, egrauto.
com
will go live in July providing online
product reviews
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