Selling Is Serving
Sales Superstars seem to know, consciously or unconsciously, that the word "sell" originates from the
Scandinavian root "selzig," which literally means "serve.
" As my first mentor, Zig Ziglar, always said, "You
can get everything in life...
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Selling Is Serving
Sales Superstars seem to know, consciously or unconsciously, that the word "sell" originates from the
Scandinavian root "selzig," which literally means "serve.
" As my first mentor, Zig Ziglar, always said, "You
can get everything in life you want, if you will just help enough other people get what they want.
" Losing
sight of this core principle by focusing on their commission, quarterly sales quota, or closing a hot deal
quickly prevents many salespeople from becoming elite selling stars.
Like a great dog serves its master, Sales Superstars serve their customers and prospects and go to
extraordinary lengths to find favor with their clientele.
Past any obstacle, thefaithful canine has been
known to rescue a senior, defend a child, or even save his master s lives.
Sales Superstars must also do
whatever it takes to serve their customers so fervently that an almost unbreakable customer loyalty
develops.
They are completely devoted to satisfying the needs of those t
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