Marketing and Advertising Agency
Meltzer Media Productions has the most experienced and versatile direct response
production staff to support him. Jeff lends his expertise to many facets beyond the mere
production and post-production of a given project. He...
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Marketing and Advertising Agency
Meltzer Media Productions has the most experienced and versatile direct response
production staff to support him. Jeff lends his expertise to many facets beyond the mere
production and post-production of a given project. He brings marketing and financial
experience along with a winning track record with sales of over a billion dollars. The
following is a short summary of Jeff's legendary DRTV career.
With a few former ad agency honchos, Jeff helped to create the first skin care infomercial
ever (1985 -Love Your Skin-Chae Basics). This program eventually grossed over $100
million in sales and allowed the start up marketing company, Synchronal, to become the
granddaddy of all direct response companies in the world. This mega success sparked the
'gold rush' of infomercials that Jeff produced throughout the rest of the 80's.
In1992, Jeff teamed up again with Executive Producer, Tom Peckenham and produced the
first infomercial travel series, "The Vacation St
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