What Are the Changes Dotting E-detailing Landscape?
Pharmaceutical companies are turning their attention to e-detailing to roll out successful marketing
campaigns.
But, the companies should take note of the changes that dot this detailing landscape.
With...
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What Are the Changes Dotting E-detailing Landscape?
Pharmaceutical companies are turning their attention to e-detailing to roll out successful marketing
campaigns.
But, the companies should take note of the changes that dot this detailing landscape.
With a great shift in the trend, pharmaceutical companies have lapped up e-detailing to build result-driven
campaigns to bridge the gulf between the company and physicians.
Interactive formats, physician-only
websites and other such environment have caught the attention of doctors and have become a major part
of the marketing campaigns rolled out by pharmaceutical companies.
Moreover, there are changes dotting the e-detailing landscape that have captured the attention of
pharmaceutical companies.
What are the changes that have produce a telling impact on this marketing
campaign?
More than Messages
Web has brought a great change in the way physicians think, where physicians are keen to make use of
opportunities to comment and let their
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