Reverse Supply Chain: Ensuring A Sound Aftermarket
The technologically sound business world, in its process to beat the aggressive competitive market, heads
for the high-tech infrastructure.
These forward-looking organizations are waiting to see the profit...
More
Reverse Supply Chain: Ensuring A Sound Aftermarket
The technologically sound business world, in its process to beat the aggressive competitive market, heads
for the high-tech infrastructure.
These forward-looking organizations are waiting to see the profit figures
rolling up.
However, with customer and his demands ruling the changes in the industry trends, the
modern day enterprise are equally concerned about the aftermarket sales activities.
Reverse logistics as it is mostly referred to, relates to all activities associated with a product or service
after the point of sale, with a goal to optimize the aftermarket activity while saving money and
environmental resources.
This is also referred to as Aftermarket Logistics, Retrogistics, Aftermarket
Supply Chain or a reverse supply chain.
Unlike the forward logistics which handles the product from the
manufacturing or production unit to the market, the reverse supply chain activities include logistics,
warehousing, repair, refurbishme
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