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Marketing and Media two sides of one coin
1 pages
Published by
Lacey Moore
Marketing and Media two sides of one coin
Author : Lacey Moore
Every business needs publicity for growth.
This publicity takes place through various modes.
One is word of mouth publicity where, the people spread a word, good or bad...
[More]
Marketing and Media two sides of one coin
Author : Lacey Moore
Every business needs publicity for growth.
This publicity takes place through various modes.
One is word of mouth publicity where, the people spread a word, good or bad about certain
product they have used or a service they have availed.
This is the most inexpensive and trusted
way of publicity.
These days’ social networking sites also serve as a part of word of mouth
publicity.
These sites involve real people with real opinions and values.
They share their
opinions and experiences with others and the others then use that product or service, thus this
chain continues.
This is one very much real form of publicity which involves real experiences and real stories.
But this is effective only once the product is out and people have already used it.
The
professionals call it a post launch activity.
But before this there is a chain of multiple activities
which are referred as pre- launch activities.
These activities inc
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Tags
activities,
agency,
client,
clients,
companies,
creating,
great,
launch,
marketing,
media,
people,
product,
publicity,
real,
service,
sites,
word
