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Advertising Agency
1 pages
Published by
Emmanuel Heredia
The basics of online advertising
Internet advertising also known as online advertising and online advertising is as its name
indicates to connect on Internet sites: portals, online news, specialty sites, etc .
.
.
mostly in
the form of...
[More]
The basics of online advertising
Internet advertising also known as online advertising and online advertising is as its name
indicates to connect on Internet sites: portals, online news, specialty sites, etc .
.
.
mostly in
the form of banners (block, skyscraper, banner, etc.
) or sponsored links.
(Advertising
Agency)
Overall, online advertising is now recognized for its effectiveness at lower cost while
responding perfectly to the various objectives of the company on and / or offline: image,
brand awareness, sales, finding new products or services, .
.
.
etc.
Although the benefit is
more easily measured for a pure player such as Meetic (whose services are sold easily and
almost exclusively on the Internet) for an automobile manufacturer, it is now routinely part
of media planning, whatever the type business.
Practical side, the campaigns will sell banners in general CPM (cost per thousand
impressions).
The advertiser pays for a set number of views (impressions =) its
advertiseme
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Tags
advertiser,
advertising,
agency,
average,
campaigns,
click,
cost,
easily,
impressions,
internet,
links,
media,
online,
rate,
sites,
sold,
sponsored
