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Twitter Means Business - How Microblogging Can Help or Hurt Your Company
1 pages
Published by
mag4free
Request FREE - Twitter Means Business €“ How
Microblogging Can Help or Hurt Your Company
Description:
Millions of Internet users have fallen in love with the
Twitter "microblogging" service, which lets them
swap brief text "tweets.
"...
[More]
Request FREE - Twitter Means Business €“ How
Microblogging Can Help or Hurt Your Company
Description:
Millions of Internet users have fallen in love with the
Twitter "microblogging" service, which lets them
swap brief text "tweets.
" Now companies are
embracing the service to engage customers, promote
products and monitor what is being said about their
brands.
Given the passion and high profiles of "Twitterverse" denizens,
the service has evolved into a vital early-warning system for
businesses seeking to stave off criticism, and as a way to build
better relationships with customers.
That is why companies need
to know Twitter.
Embracing it can help a business thrive; ignoring
the service could well hurt it.
For companies unfamiliar with Twitter, this book serves as a field
guide.
They will get a Twitterverse tour, and learn about the
dozens of firms big and small that have harnessed Twitter as a
powerful, flexible business tool.
The bottom line: Twitter means
business.
This is a
[Less]
Tags
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