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Marketing and marketing mix - la mercatique - mercadotécnia
10 pages
Published by
felipe.martin
Trade, Markets and Marketing
FORMA TELAC
© copyright février 2002 – Marque enregistrée Page 12
©Laphotocopienonautoriséeestundélit
2 - Trade, markets and marketing
KEY
WORDS
MARKET == TRADE == DEMAND == OFFER == BRAND AND...
[More]
Trade, Markets and Marketing
FORMA TELAC
© copyright février 2002 – Marque enregistrée Page 12
©Laphotocopienonautoriséeestundélit
2 - Trade, markets and marketing
KEY
WORDS
MARKET == TRADE == DEMAND == OFFER == BRAND AND CUSTOMER
LOYALTY == COMPETITIVENESS == COMPETITION == DATA BASE
MARKETING == MARKETING STRATEGY ==
Markets
and trade
DEMAND
DEMANDE
OFFER
OFFRE
CUSTOMER
SATISFACTION
SATISFACTION DU
CLIENT
COMPETITIVENESS
COMPÉTITIVITÉ
BRAND LOYALTY
FIDÉLISATION À LA
MARQUE
Traditionally, markets can be defined as places where people gather to buy and sell goods,
i.
e.
where demand and offer for products or services are found.
Of all commercial
occupations the most important is Trade, i.
e.
the buying and selling of goods, which is a
business function.
This major activity is the « prime mover » of market places in which
demand and offer always meet.
Demand can be defined as the desire of people for particular goods or services in a given
market place and as the ability and willin
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Tags
brand,
business,
company,
customer,
customers,
demand,
loyalty,
market,
marketing,
markets,
marque,
prices,
products,
research,
services,
share,
trade
