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Video Profiles Deployment Of Cruise Ship Analytics Using Oracle Business Intelligence OBIEE
1 pages
Published by
saravanan2
Video Profiles Deployment Of Cruise Ship Analytics Using Oracle Business
Intelligence OBIEE
Business Intelligence Is Being Utilized To Optimize Customer Experience At Royal
Caribbean Cruise Lines
San Jose, CA, June 22, 2012 -- Technology...
[More]
Video Profiles Deployment Of Cruise Ship Analytics Using Oracle Business
Intelligence OBIEE
Business Intelligence Is Being Utilized To Optimize Customer Experience At Royal
Caribbean Cruise Lines
San Jose, CA, June 22, 2012 -- Technology consultancy KPI Partners partnered with
Royal Caribbean Cruise Lines on a customer spotlight webinar that featured a unique
business intelligence solution at RCCL.
Through the use of state-of-the-art
business intelligence technology, Royal Caribbean can bring together various
disparate data sources to help optimize the vacation experience for travelers on
all of their ships.
Shore-side managers and shipboard users access dashboards on a daily basis to track
usage of amenities such as their onboard spas and shore excursions as well as
revenue streams for various food and beverage outlets.
By profiling near real-time
voyage analytics against historical data and dimensions such as age and country of
origin, Royal Caribbean can optimize promotions that
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